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Visit us at www.accenture.com.The Campaign Architect will lead integrations between platforms and tools, campaign orchestration, Data model, schemas and Technical workflows within the marketing automation platform to ensure successful delivery of campaigns.
Key Responsibilities- Collaborates and Lead Campaign platforms configuration- Owns configuration of a new channel or Line of Business into the Campaign platforms- Collaborates with Campaign Management to confirm feasibility from technology perspective of campaign plans and translates marketing strategy and requirements into business requirements.
manage risk and issue escalations related to the campaigns.- Monitor and analyze campaign performance and develop actionable recommendations. Show more Show less
Basic qualifications : - 5+ years of experience in Marketing Automation which may include Direct Marketing, Campaign Management, Marketing Service Provider, Marketing Agency, and / or Marketing Operations.
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