Senior Product Marketing Manager, Document Cloud Engagement & Retention
Adobe
San Jose
hace 3 días

One of the most important aspects of Adobe's business is to cultivate deep, important and positive relationships with our customers.

As a Sr. Product Marketing Manager on the Document Cloud team, you will drive the customer engagement marketing strategy.

This global role is responsible for developing marketing programs to increase adoption and usage of Document Cloud’s enterprise-class apps and services, including SaaS offering.

The ideal candidate will have high insight for the customer, with ability to think big about how the market and end-to-end experiences should evolve.

S / he is able to combine the art and science of analytics and insights to paint a data driven picture of today’s business and tomorrow’s opportunities.

We are looking for a dynamic leader that can balance strategy with disciplined execution. S / he will be an excellent manager with the ability to efficiently partner cross-functionally with product management, marketing product managers, customer success management, and corporate GTM teams.

  • Develop and drive engagement marketing strategy for Document Cloud apps and services
  • Demonstrate key customer insights and data to develop accurate, relevant and impactful messaging, and work with internal teams to ensure its implementation across all channels
  • Represent the voice of the customer while partnering with corporate marketing and product teams to optimize communications and ensure a consistent, relevant customer experience.
  • Identify and promote key use cases and product workflows to account partners.
  • Collaborate with Customer Success (CS) leadership to align on engagement critical metrics
  • Use data driven business models to optimize channel acquisition, migration, and retention
  • 6+ years of Product Marketing experience, ideally in the enterprise SaaS space; engagement or retention marketing experience a plus
  • Hands-on experience building and managing high-performing teams
  • Demonstrated excellence in conceptual thinking and analytical problem-solving
  • Strong marketing background who understands outstanding engagement marketing efforts
  • Demonstrated leadership success in dynamic environments, rapidly anticipating and adapting to shifting priorities
  • Advanced analytical skills - the ability to digest large amounts of data, identify trends and pursue the right questions to take action; proficient with Excel
  • Outstanding analytical, verbal, and written communication skills
  • Global cultural awareness and experience with global teams
  • Experience presenting both to customers and executives
  • Great sense of humor
  • MBA Preferred
  • At Adobe, you will be immersed in an outstanding work environment that is recognized throughout the world on Best Companies lists.

    You will also be surrounded by colleagues who are committed to helping each other grow through our outstanding Check-In approach where ongoing feedback flows freely.

    If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

    Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, religion, age, sexual orientation, gender identity, disability or veteran status

    At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on . You will also be surrounded by colleagues who are committed to helping each other grow through our unique approach where ongoing feedback flows freely.

    If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the and explore the meaningful we offer.

    Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, religion, age, sexual orientation, gender identity, disability or veteran status.

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