A leading Digital Marketing Agency in the iGaming Industry is looking for a SEO Content Manager to join their team in Escazú.
We are looking for an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams.
Current knowledge of SEO practices and techniques is essential to this role.
Responsibilities include developing and implementing effective search engine optimization (SEO) strategies, coordinating content, design, social media, pay-per-click (PPC) marketing and other activities and managing offsite and onsite optimization projects and reporting on performance.
Develop and execute successful SEO strategies
Manage team of Content Editors
Conduct keyword research to guide content teams
Review technical SEO issues and recommend fixes
Optimize website content, landing pages and paid search copy
Direct off-page optimization projects (e.g. link-building)
Collect data and report on traffic, rankings, and other SEO aspects
Work with social media and PPC teams to optimize campaigns
Keep abreast of SEO and integrated marketing trend
2 years of proven experience as SEO Manager, SEM Manager, or similar role
Knowledge of standard and current SEO practices
Knowledge of HTML / CSS and WordPress
Experience with SEO reporting
Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, Web Trends)
Excellent communication skills
Strong organizational and leadership skills
Analytical mindset with numerical aptitude
BSc / BA in Marketing, Business or related field is desired.
Sports betting or Casino experience desired.
Excellent (near native level) English both verbally and written