US Sports Media Buyer
Now Digital Talent
Escazu, San José Province, Costa Rica
hace 6 días

Digital Media Buyer

A leading Digital Marketing Agency is looking for a sports oriented US Media Buyer. , the candidate will be responsible for the execution of all media digital marketing campaigns and initiatives across TV, Radio, and online platforms to drive customer engagement and product sales.

This position is for a strategic thinker with hands-on capabilities.

It is important that this individual entails both an analytical mindset to leverage data and deliver ROI driven performance results AND a creative mindset to plan and execute marketing campaigns.

This candidate must also have great copy-writing abilities to supervise copywriters on best practices in grammar, messaging, writing, and style.

Requirements

Experience within a digital marketing agency or eCommerce company having progressed as media buyer

Experience with marketing and selling sports related products

Creation, execution, management, and optimization of all digital marketing campaigns and initiatives across all channels to drive customer engagement and product sales

Able to provide in-depth, actionable reports on campaign performance as well as industry trends

Knowledge sharing : stays up to date with industry trends and news and proactively shares knowledge across the team

Creative mindset

Ability to leverage data and deliver ROI driven performance results

Strong copywriting skills

Strong strategic thinking with hands-on capabilities

Resourceful, proactive, and a problem-solver

Always looking at ways to improve campaigns and test new channels / tactics that come up

Qualifications :

A minimum of 5 years’ experience in Media Buying in the Sports industry.

Experience using digital platforms :

Facebook / Instagram Ads

Experience across multiple campaigns types - DPA’s, Lead Generation, Awareness, etc

Google Ads, Shopping, Display, and Retargeting

Programmatic buying

Inclusive of pixel implementation, conversion tracking, ecommerce campaigns, and lead generation campaigns

A minimum of one year’s experience in :

Email Marketing (preferably Listrak)

Lead Generation Experience

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