Digital Marketing Manager
Sage
San Jose
hace 2 días

AdvertPeople make Sage great. From our colleagues delivering ground-breaking solutions to the customers who use them : people have helped us grow for more than thirty years, and people are driving our future as a great SaaS company.

We're writing our next chapter. Be part of it!

At Sage, we recognize that the world of work has rapidly shifted over the last few years, particularly how we work. That is why we have committed to working in a hybrid way going forward.

Human connection is an essential ingredient of the 4 principles that make up our Flexible Human Work hybrid framework and we want to be transparent in what that looks like when you join our Sage family.

On one hand, our offices will continue to play an important role in our future and serve as a place for spontaneous conversations, connection, collaboration as well as focused time.

On the other hand, we have learned to reimagine where and when we work and to unlock that flexibility and innovation for our colleagues offering them the opportunity to work flex across their home, Sage offices or customer sites.

We invite you to join us and help us write our next chapter. Follow us on our social media sites to join in conversations about open positions and company news! #lifeatsage #sagecareers.

If you would like support with your application (or require any adjustments) please contact us at for assistance. All qualified applicants will be thoughtfully considered and never discriminated against based on their race, color, age, religion, sexual orientation, gender identity, national origin, disability or veteran status.

EOE AA / M / F / Vet / Disability Sage Software is an Equal Opportunity Employer. We comply with the laws set forth in the Equal Employment Opportunity in The Law poster : Job DescriptionSage Intacct is looking for a detail-oriented, energetic B2B marketing professional to join our digital marketing team.

The role will partner with external vendors as well as collaborating with the internal marketing and sales teams to maximize campaign impact.

This position demands strong digital marketing expertise combined with a desire to drive the sales pipeline to meet our aggressive growth targets.

The Digital Marketing Manager will not only be required to think on a strategic level with executive leadership but also be hands-on in driving and executing marketing programs.

Key ResponsibilitiesWHAT YOU WILL DO :

  • Plan and implement efficient digital marketing programs across multiple channels including SEM / PPC, Paid Social, Display Advertising, and PPL to reach weekly lead targets by sales segments and industries
  • Prioritization and development of campaigns that support Sage Intacct’s marketing strategy / objectives, integrating the right mix of demand generations tactics
  • Manage digital ad platforms that will be used to attract, capture, and convert prospects into customers
  • Work with cross-organizational and global teams to define and prioritize short and long-term campaigns to drive conversions and lead generation
  • Measure and report on campaign results by channels to distill findings and insights that can be shared with partners across broader teams
  • Research competition, investigate benchmarks, and provide suggestions for campaign performance improvement
  • Partner with cross-functional teams to optimize experiences throughout the acquisition funnel to increase conversion rates
  • Manage and oversee predetermined budgets across all various channels
  • Actively perform tasks specific to our Google Ads campaigns including (but not limited to) keyword research, competitor research, ad copy development, landing page optimizations, and campaign set-up / strategy
  • REQUIREMENTS :

  • BA / BS in Marketing, Communications or related degree
  • 5+ years of digital marketing experience
  • 2+ years of experience in B2B marketing SaaS
  • Proven knowledge and expertise in digital marketing ad platforms (Required : Google Ads, LinkedIn, Facebook / Instagram)
  • Strong interpersonal & influencing skills to drive business priorities within the larger organization as well as to work with cross-functional partners to win as one team
  • Creative thinking capabilities that include an interest to learn and adopt new marketing strategies and tactics
  • Possess a solid understanding of Google Analytics and various demand generation tools (e.g. Salesforce, Marketo)
  • Demonstrated results in improving sales pipeline / funnel close ratios
  • Strong presentation and interpersonal skills
  • Attention to detail with outstanding project management skills
  • A strong quantitative problem solver with the ability to build and interpret models
  • Working knowledge of 6sense, TikTok, and Reddit are plus.
  • Do you love where you work? WE do!

    Who is Sage? ()

    How we make a difference : ()

    Champion of Business Builders : ()

    Life at Sage : ()

    OUR COMPREHENSIVE TOTAL REWARDS PROGRAM INCLUDED :

  • Extended health, dental and vision coverage
  • Ongoing training and professional development
  • 21 days paid time off from the beginning
  • Paid 5 days to volunteer through our Sage Foundation
  • Matching Retirement contributions
  • And, so much more
  • People make Sage great. From our colleagues delivering ground-breaking solutions to the customers who use them : people have helped us grow for more than thirty years, and people are driving our future as a great SaaS company.

    We're writing our next chapter. Be part of it!

    At Sage, we recognize that the world of work has rapidly shifted over the last few years, particularly how we work. That is why we have committed to working in a hybrid way going forward.

    Human connection is an essential ingredient of the 4 principles that make up our Flexible Human Work hybrid framework, and we want to be clear in what that looks like when you join our Sage family.

    On one hand, our offices will continue to play a meaningful role in our future and serve as a place for spontaneous conversations, connection, collaboration as well as focused time.

    On the other hand, we have learned to reimagine where and when we work and to unlock that flexibility and innovation for our colleagues offering them the opportunity to work flex across their home, Sage offices or customer sites.

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