Campaign Specialist
San José, Provincia de San José
hace 2 días

Our Team

Catalina, the leader in personalized digital media, seeks a Campaign Specialist to join the multi-national Media Operations team within the Global Operations organization.

The Campaign Specialist is responsible for end-to-end campaign execution, including setup, optimization, and delivery. This role a critical member of a cross-functional team spanning Sales, Sales Support, Operations , and Analytics that ensures consistent high-quality delivery for our customers.

The Campaign Specialist is an internal knowledge center for his / her client(s) and their clients’ industry / category. A successful candidate will thrive in fast-paced environments, be solution focused, have a hunger for solving problems quickly, and skilled at learning evolving systems.


  • Execute client multi-channel campaign(s) based on client-defined KPIs, leveraging multiple platforms and best practices coupled with historical learnings
  • Execute based on direction from Sales and Customer Success teams to deliver against predicted outcomes
  • Partner with graphic design team and client to develop creative campaign elements needed for campaign execution, sales presentations, strategic opportunities, and client meetings
  • Ensure program is in market and accurate on expected start date by using the appropriate content management system
  • Demonstrate high degree of flexibility and proactive critical thinking to anticipate and address potential roadblocks
  • Manage campaign workflow across teams to ensure client investment is on track, executed flawlessly and completed on time
  • Develop training documentation and execute learning sessions with small and large audiences from multiple organizations within Catalina
  • Communicate, collaborate, and proactively engage with various internal and external business partners regarding troubleshooting issues and other requests specific to campaign execution;
  • help troubleshoot and resolve any campaign execution issues

  • Keep all key partners (Product, Commercialization, Sales, etc.) and Leadership informed of any barriers to preventing or delaying Catalina from delivering against client investment and plan
  • Adhere to executional best practices to ensure overall quality and compliance standards; manage against retailer and / or industry specific requirements by running reports, including product availability in retailers
  • Engage with internal and external business partners in weekly meetings to provide execution updates
  • Team up with Commercialization teams to plan, pilot, and execute new 3rd partner integrations
  • Maintain understanding of all media campaign management tools to serve as internal consultant and knowledge resource on system and targeting capabilities to align with specific campaign objectives.
  • Adhere to executional best practices and processes to ensure overall quality and compliance standards. Manage against retailer and / or industry specific requirements.


  • EDUCATION : College degree required; marketing and business degrees preferred
  • EXPERIENCE : 2 years of industry experience in Promotions, Advertising, Marketing or Campaign Management in multiple channels, including digital
  • Demonstrate agility, a continuous improvement mindset, and action-orientation
  • Demonstrated ability to self-motivate, multi-task in a fast-paced environment, work in teams and be flexible
  • Capable of handling multiple projects and deadlines and works well under pressure
  • Proficiency creating training documentation and recommending process changes and solutions, as well as delivering content to large audiences
  • Strong analytical, problem-solving skills; data analysis, brand management, and skills drawing logical conclusions based on numerical results
  • Cross functional collaboration and influencing skills
  • Must have exceptional organizational abilities, superior follow-through and be able to focus on details
  • Effective and accurate verbal, interpersonal and written communications skills
  • Strong proficiency with Power Point, Excel, and Word; experience using preferred
  • Familiarity with campaign setup and execution comprised of multiple media channels
  • Excellent customer focus (customer orientation; responsiveness; build partnerships internally; handle difficult situations)
  • Results oriented (display sense of urgency and persistence until goals are met; motivated by results; apply problem-solving skills to overcome obstacles)
  • Innovation (create and foster change; creative problem-solving analytic and strategic thinking; decision-making)
  • Exceptional personal qualities (honesty, integrity; self-confidence; maturity, manageability; thoroughness; conviction; learning; realistic)
  • Drive for success (entrepreneurial; display initiative; accountability / ownership)
  • Influence skills (persuasive; assertive; effective communicator; straightforwardness / candor)
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