Lead Mobile Analyst
Adobe
San Jose
hace 4 días

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone from emerging artists to global brands everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity.

We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The Opportunity

Adobe’s mission to change the world through digital experiences has never been more relevant. As we continue to grow our business in multiple surfaces, there’s an increasing need to scale our mobile business through marketing, identify investment headroom and evaluate marketing efficiency, and guide targeting and audience strategies in the mobile space.

If you love the mobile space, have a growth mindset with analytical expertise, and are looking forward to driving Adobe’s growth through mobile, we are looking for you!

What you'll Do

You will be focused on measuring the efficiency of Adobe’s mobile media marketing investment, work with key business partners to identify investment opportunities in mobile, and conduct testing to understand incremental impact from mobile media campaigns.

You will partner with the GTM and performance media teams to measure and optimize mobile media investment and make data-driven recommendations to help scale Adobe’s business through mobile.

You will conduct opportunity assessment analysis based on business needs and carry through to execution

You will develop roadmaps for analytics capabilities by developing input and relationships with business partners

You will translate business questions into analytics projects and interpret results to drive meaningful business and marketing optimizations

What you need to succeed

  • Strong problem-solving skills, ability to structure problems into a data and analytics plan and execute.
  • Strong communication skills, ability to clearly articulate insights to a wide range of audiences.
  • 7-9 years demonstrated experience in digital marketing analysis
  • Experience working and communicating with cross-functional teams
  • Understanding of the mobile marketing space strongly preferred
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