Senior Media Manager
Substance
San Jose
hace 2 días

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone from emerging artists to global brands everything they need to design and deliver exceptional digital experiences.

We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity.

We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours.

The Opportunity

Adobe has a substantial opportunity in markets ranging from enabling consumer creativity, to redefining how office work gets done, to fueling digital transformation for enterprises.

These big stories need to be told through effective advertising and innovative media planning. Reporting to the Director of Advertising & Media Strategy, we are looking for a Senior Media Manager to lead the development of coordinated comms plans and media strategies that build a stage to showcase Adobe’s creative heritage, leadership, and innovation across B2C and B2B categories.

What you’ll do

  • Act as the day to day lead on various advertising campaigns, developing high-impact media plans that find audiences in unexpected ways and take advantage of relevant cultural moments
  • Collaborate with cross-functional partners within the Adobe organization such as Campaign marketing, Adobe’s in-house creative studio, Geos, Performance Media, Customer Insights & Research, and Product Marketing organizations to drive strategic development and implementation of media plans
  • Point person for our media AOR, working as their partner to drive the process end to end and enable the best possible work for Adobe
  • Maintain schedules, budgets and communications to ensure a smooth workflow
  • What you’ll need to succeed

  • 8 10 years of experience in developing breakthrough media strategies for global companies, either in-house or at an agency, preferably in Media Planning or Comms Planning roles
  • Deep understanding of the full funnel of advertising channels, from awareness driving TV to demand generating display, and everything in between
  • Ability to use data and research, as well as cultural and industry insights, to ensure we are carving out a unique role in the marketplace
  • Ability to inspire creative teams to adopt new media opportunities
  • Comfort in a fast paced, dynamic, creatively driven environment
  • Self-starter who can work autonomously and take ownership of all aspects of their projects
  • Excellent communication skills, with the ability to drive consensus across the organization
  • Ability to balance strategic thought leadership skills with outstanding project management skills
  • A strong global approach and experience in crafting campaigns that run in markets around the world
  • A genuine interest in culture and active consumer of new media
  • A passion for Adobe products
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