Sr. Dir, Product Marketing
Adobe
San Jose
hace 3 días

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone from emerging artists to global brands everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity.

We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The Opportunity

The Senior Director of Product Marketing will drive the Document Cloud enterprise business strategy. This includes ownership of our digital document products (including the flagship Adobe Acrobat and Adobe Sign product lines), as well as end-to-end business performance responsibility.

This is a highly visible role that will lead a high-impact product marketing team responsible for owning and delivering compelling enterprise messaging, use cases, personas, offers, pricing, sales plays, go-to-market strategy and more.

We are looking for a hardworking leader with the ability to influence across the organization, partner with cross-functional teams, encourage the team and deliver results.

This role requires an experienced leader with exceptional product marketing and GTM strategy skills, and a solid understanding of business strategy and services marketing.

What You’ll Do

  • Developing the long-term enterprise business strategy for Document Cloud
  • Driving and directing a team of highly motivated, hard-working product marketers
  • Defining pricing and packaging, as well as marketing programs to drive demand
  • Evangelizing Document Cloud through thought leadership in the market, including public speaking and by-line articles in partnership with marketing and communications
  • Working cross-functionally with product management, corporate marketing, sales, customer success and our engagement / retention teams to align product priorities and goals
  • Developing a keen understanding of our customers and market and representing the voice of the customer to corporate marketing and product teams to ensure a consistent, relevant customer experience.
  • Driving end-to-end performance results, including quarterly revenue and user adoption targets
  • Identifying insights based on customer engagement and analytics, and defining strategic priorities and requirements to deliver business results
  • Acting as a change agent; guiding and mentoring the team
  • What You Need to Succeed

  • Minimum 15+ years in enterprise product marketing, ideally in the SAAS space
  • Strong leadership and people management skills
  • Excellent written and verbal skills - can work cross-functionally across sales, marketing, business development and product management teams
  • Track record of delivering effective marketing programs and messaging that demonstrate original thinking
  • Able to distill complex ideas into powerful, relevant sales and customer-facing messaging
  • Data-driven marketer who uses key business insights to drive decision making
  • Hard worker, sense of humor and a self-starter
  • BS / BA in Business, Marketing, Communications, or equivalent required, MBA preferred
  • At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists.

    You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely.

    If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

    Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status.

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