Senior Product Marketing Manager
San Jose
hace 4 días

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone from emerging artists to global brands everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity.

We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The Opportunity

We are looking for an experienced product marketer to join the Adobe Digital Video and Audio team. In this role, you will support the growth of Premiere Pro byworking with cross-functional teams to assess newopportunitiesand drive go-to-marketplansforkey features.

The ideal candidate is passionate about video, a quick learner and can influence others in a matrixed environment.

What you'll Do

Craft go-to-market strategies to drive user awareness and engagement ofkeyfeatures

Work with research teams to develop target customer personas and validate TAMassessments

Develop product positioning and messaging that resonate with our targetpersonas

Evaluate new monetization opportunities and recommend the pricing and packagingapproach

Develop video-specific programs in partnership with Stockteam

Provide market and customer insights that influence product prioritization androadmaps

What you need to succeed

7+yearsexperienceinSaaSproduct marketing,product managementor business strategy

Bachelor’s degree in business or marketing; MBApreferred

Ability to translate market research insights into measurablestrategies

Proventrack record of buildingpartnerships with key teams includingProduct Management,Research,Business Strategy, Financeand Campaign Marketing

Outstanding analyticalabilities to use data to makerecommendations

Excellent storyteller;can shapesophisticated ideas into clear, succinctsummaries

Experience presenting to seniorexecutives

Understanding of video production workflows preferred

25% travel

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