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This leader will function as a key member of the Adobe DX Marketing Leadership team, reporting to the VP Marketing. A dynamic problem-solver, they will play a key role in helping shape and execute our go-to-market strategy for a $3+ Billion solution portfolio! They will be tasked with building and supporting the operational framework for the extended organization, including execution, project tracking, dashboards and metrics reporting, presentations, annual planning, budgets, staff meetings and time management.
They will cultivate strong working relationships with key internal and external partners.
Scope of Role / Responsibilities
Drive one shared agenda. You will lead strategic efforts to ensure the DX Marketing plan and team are best organized (across people, process, and technology) to drive growth across the DX Marketing org.
Partner and regularly collaborate with senior leaders across Marketing (e.g. Analytics / Mops, Americas Marketing leaders, Retention) and across the DX org (e.
g. product, consulting services, Finance, etc.) to develop and implement marketing plans and strategy and ensure that marketing programs are effective and measurable.
Ensure global teams are aligned to our growth goals and our activations & programs and initiatives to the highest efficiency.
Drive marketing operations, plans, and reviews to support the needs marketing goals. This role will review and ensure our plans and goals are setup to maximize growth, aligned with the overall DX GTM, and drives innovation and experimentation.
Implement mechanisms to ensure we understand root cause analysis (not just focus on the numbers), and operationalize early warning mechanisms as part of program inspection
Drive annual team goals, regular reviews and measurable outcomes
Manage and influence budget, including optimal allocation and effective management and measurement systems
Drive growth through the people and people development programs.
Work closely with HRBP to drive standardization of promotions, consistent talent evaluation / tracking / development and rewards guidance.
Ensure functions and people are aligned and balanced to best support business growth.
Help marketing leadership allocate marketing budget and headcount effectively, using data to ensure an optimal marketing organization structure aligned to business priorities.
Look across the entire DX org to best identify organizational models for marketing to drive scale and growth.
Define and implement Marketing 2.0’ which will be our global marketing leadership initiative to provide career growth and development knowledge, and training opportunities for the marketing team
Extensive leadership experience in marketing, sales, customer experience, strategy or similar function. Educational background in Marketing or related field. MBA preferred.
Ability to think strategically and rapidly shift perspective from project-level to company-wide views, prioritizing what’s best for the organization.
Ability to quickly build and cultivate strategic partnerships with cross-functional leaders.
Ability to execute on projects via influence vs. line of authority engagement.
Must be a self-starter with high attention to detail & unafraid to speak openly with Executive leaders.
Must demonstrate a professional, engaged, curious and consultative nature as well as good judgment.
Succeeds in a fast-paced, dynamic, demanding and fluid environment and maintain a can-do style!
Demonstrable history of effective execution and delivery
Ability to multi-task to meet multiple short-term, sometimes last-minute, mission-critical results.
Strong EQ - good executive presence ; can read an audience and adjust message as needed.
Seek continuous learning and gives / seeks feedback to improve performance
At Adobe, you will be immersed in an exceptional work environment that is recognized around the world. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely.
If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.
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