Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone from emerging artists to global brands everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity.
We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!
The Opportunity
If you are a strong leader and an exceptional social strategist, Adobe may be your next career stop. Reporting to the Director of Social, we are seeking a proactive, upbeat, collaborative, and strategic Group Manager to lead the future of Creative Cloud social.
This role will be tasked with setting a vision and directing a team of social strategists across Adobe’s Creative Cloud offerings including Premiere Pro, Illustrator, Photoshop, and Lightroom to drive a full-funnel program that reaches the next generation of creatives and creators.
From big campaign ideas to daily real-time content output, this senior leader has the skills and vision to coordinate a cross-product strategy that connects, engages, and inspires a social-first audience across TikTok, YouTube, and Instagram, among other platforms.
Sitting at the center of the Creator Economy, we’re looking for a leader who feels up to the challenge of driving the next iteration of social for Adobe’s Creative Cloud footprint.
This leader has robust experience leading social strategy and execution in highly matrixed organizations or in agency positions serving a variety of clients.
Deep understanding of myriad social platforms is a requirement, as well as a strong aptitude for how the role of paid, owned, and earned social strategies work together.
If you think you're up for the challenge, we can’t wait to meet you!
What you'll Do
Lead a team of social strategists to meet and exceed annual social KPIs
Supervise external agency partners to ensure targets and efficiencies are met across social platforms
Work across all social platforms to plan, implement, lead, and optimize owned campaigns, events, and always-on Creative Cloud programs
Collaborate with cross-functional teams on strategizing, brainstorming, and crafting new content
Guide and manage relationships among Campaign, Integrated Marketing, and Product teams to ensure alignment on campaigns and always-on programs
Drive innovation in all activities, and ensure knowledge sharing across all teams
What you need to succeed
Proven leadership experience (10+ years) on the brand or agency side driving large-scale social media programs
Deep social media knowledge and expertise and a willingness to dig into emerging spaces and practices
Experience running large-scale owned, earned, and paid social campaigns, inclusive of Facebook, Instagram, TikTok, LinkedIn, Twitter, Pinterest, and YouTube, both tactically and strategically
Background running marketing programs for creative professional audiences, preferred
Consistent track record for seamlessly working across myriad teams and partners
Robust expertise in crafting insights and action from social metrics and reporting
Strong attention to detail and organizational skills
Creative problem-solving skills
Ability to provide clear plans and strategies for sophisticated issues
Creative problem-solving skills with strong copywriting background
Exceptional communication skills