SEO Collect and analyze data to identify trends in the web space. Improve SEO positions for target keywords by making changes to the web codes.
Track and analyze website analytics to assess the performance of current SEO strategies. Work with editorial and marketing teams to drive SEO in content creation and content programming.
Perform ongoing keyword expansion and optimization. Implement SEO recommendations. Analyze advertising links for similar organizations in the industry.
Optimize landing pages for search engine marketing SEM . A proven track record of successful SEO strategies implementation.
Strong understanding of online customer acquisition. In depth knowledge of bid management tools and website analytics tools.
Excellent problem solving skills and analytic thinking. Excellent verbal and written communication in English. SEM Experience in Google Adwords.
Primarily work includes building and optimizing campaigns in AdWords, Bing Ads, and other advertising platforms and work closely with the account management team on communicating results to clients.
Skills 1. Soft Skills Advanced English Ability to effectively manage multiple SEM campaigns Strong analytical skills and attention to detail Proactive Team Player Responsible Self learner Problem Solver ability to fix complex issues .
Good research skills Good time management including down time and ability to meet tight deadlines Takes ownership of tasks and ensures their quality 2.
Technical Skills Experience with Google Adwords. Preferable Google AdWords Certified Substantial experience working with performance marketing metrics CPM, CPI, CPA, CPC LTV Microsoft Office Proficient with Microsoft Office, specifically Word and Excel.
Other Ad Servers SEM Experience
Experience Experience working as a SEO and or SEM specialist for an agency or business Bachelor s degree, university degree or equivalent.
Excellent oral and written English skills will have direct contact with clients. Good knowledge of digital marketing tools Google AdWords, Google Analytics Ability to work independently autonomously and as part of a remote team.
Ability to prioritize, identify and raise possible conflicts, and problem solve to meet deadlines. Meticulous attention to detail and quality control, strong analytical skills.
Excellent written and oral communication skills with ability to clearly communicate. Academic Background Bachelor s Degree or equivalent Preference for Google Adwords Certification.